Steve Lombardi
President, FirstLook
Steve brings over 12 years of online marketing and entrepreneurial experience to Firstlook. In his current role, Steve is responsible for Firstlook’s strategic vision and the company’s day-to-day execution.
Previously, Steve served Connexus (formerly VendareNetblue) as its Chief Marketing Officer where he had overall P&L responsibility for the company’s 70+ consumer sites. As CMO, Steve was responsible for building and optimizing direct marketing properties and managing a significant mutli-million monthly media spend across all channels of the Internet. Under his leadership, Steve more than doubled the profitability of Connexus’ consumer sites.
Prior to the formation of Connexus, and the merger of Vendare Media and Netblue, Steve served as the VP of Marketing at Netblue. Lombardi also served as the Director of Product Development for American Media/Weider Publications, where he built a profitable, multi-million dollar direct-response fitness media division in 18 months. The division developed Internet, video and print products that were distributed directly to consumers via online, print and DRTV. Prior to Weider, Steve co-founded TheMan.com and has also held leadership positions at diCarta and Ernst & Young LLP.
Steve holds a BS in Engineering from Cal Poly – SLO, where he graduated Summa Cum Laude, and an MBA from Stanford University.